Media Engagement for Nurses

The professional benefits of engaging with the media are many, but how can you be sure that you make a great impression, deliver a useful quote and come across as a polished speaker? At the George Washington University School of Nursing’s Center for Health Policy and Media Engagement, our media training is built around making nurses' voices heard. We'll make you media ready.

Upcoming Dates:  March 18-19, 2019 (Washington, D.C.)

Register

What you will learn

Develop your voice for the complex world of health policy to influence journalists, thought leaders and the public. This workshop provides an immediate return on investment by giving you skills and tools you can use instantly. During our two-day training, you will learn how to:

  • Frame and successfully craft strong, clear media messages
  • Write OpEds
  • Manage an on-camera TV interview
  • Translate scholarship into a pitch
  • Build relationships with journalists
  • Share your expertise via social media

Diana Mason, PhD, RN, FAAN, and Barbara Glickstein, MPH, MS, RN have trained national leaders in healthcare on how to be a media maker across media platforms to shape public debate to advance the health of the public and public policy.

Research conducted as part of the Woodhull Study Revisited shows that 20 years after the original study that examined nurses' representation in media that they are still significantly underrepresented. Diversity is key to good journalism in a pluralistic society - whether through topics, journalists or sources. Nurses have a voice. You have a voice. We will teach you the skills necessary to make yours heard.

We know one size doesn’t fit all. Our flexible packages can be customized for groups or individuals, for a one-time need or a series of workshops. Come to us or we can come to you. We also offer virtual options. So what’s stopping you? Contact nursingpolic[email protected] for pricing.

Our campus is located in Foggy Bottom area of Washington, D.C. which is conveniently accessible by the Foggy Bottom metro line (blue/orange/silver).

We are also a short drive from Ronald Reagan Washington Airport (DCA).

The event takes place in the Cloyd Heck Marvin Center located at 800 21st St NW, Washington, DC 20052.

There are many places to stay while in D.C., particularly in March and April during the Cherry Blossom season. These are just a few recommendations: